Staff at Spark Response and Spark Etail have now raised over £11,000 for local charities through a series of events including a family fun day, which was held at the weekend at its site in Follingsby Park.

The Gateshead based contact centre and fulfilment specialist, which also owns and operates eCommerce retailers including Ethical Superstore, has been raising funds for the charity throughout the year and the latest event to be staged was a sports-themed family fun day, in celebration of London 2012.

The theme began in earnest as all guests were presented with a medal to hang round their neck in place of a more traditional ticket and attractions on the day included children’s rides and soft-play areas and a sports day with staff and their families competing in traditional fun races.

Charity funds were raised throughout the day through a raffle with prizes donated by Spark clients including Toys R Us, FitFlop, Kids Playstore and Micro Scooters. Some of Spark’s key suppliers, including infrastructure partner Knowledge IT and delivery partner Hermes, and a number of kind-hearted local business also donated prizes for the raffle.

The free event for staff was also supported by Barclays Bank and Dickinson Dees, who both part-match-funded the figure raised on the day taking the total amount to over £2,000.

Speaking of the event, Spark’s Managing Director, Peter Slee, said: “Once again the Spark fun day has been a great success and our theme was particularly timely and well received given the recent support for the London 2012 Games. Not only was the event a great way to say thank you to the whole team for their hard work, we have also managed to raise much needed funds for charities including 4Louis and Newcastle’s Marie Curie Hospice. This is by far the highest amount raised during any fun day since we launched the event in 2006. I’d like to thank everyone who played a part in making the day a success and also to the generous clients, suppliers and local businesses who have helped us to make this our most successful charity fun day to date.”

The fun day follows a staff sale, which raised over £5,500 for the charities. Staff were invited to attend the three-day event and could purchase products from clients’ at highly discounted rates, with all proceeds being added to the fund for the charities. The staff sales are held every year and are responsible for the majority of the funds raised by Spark staff, which looks set to exceed £13,000 this year. This will be the highest annual amount raised by staff at the company since records began in 2005.